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Greenhouse ·

full-time

Staff Product Manager, Consumer Money - Consumer Banking

Gusto · New York, NY - Hybrid; San Francisco, CA - Hybrid

Gusto provides payroll, benefits, HR and related software to small and medium businesses, helping them manage employee compensation and compliance. The Staff Product Manager, Consumer Money role focuses on Gusto Wallet, the product that gives workers access to their earned pay, spending accounts, savings tools and on‑demand wage advances. Day‑to‑day work includes defining and owning roadmap initiatives across spending, saving, credit and money‑management features, shaping the end‑to‑end consumer banking experience from onboarding through retention, and collaborating with engineering, design and data teams to ship durable solutions. The PM acts as the fintech and payments expert, leveraging Gusto’s position at the source of income to build capabilities that cannot be created elsewhere, such as automatic savings and cash‑flow smoothing tools. The role suits candidates with strong product‑management experience, a background in fintech or consumer banking, comfort working with AI‑augmented workflows, and the ability to thrive in ambiguous, fast‑moving environments while staying focused on outcomes that improve workers’ financial health.

product managementconsumer bankingfintechroadmap ownershipai toolspayroll integrationcustomer experiencegusto wallet

About Gusto At Gusto, we're on a mission to grow the small business economy. We handle the hard stuff — payroll, health insurance, 401(k)s, and HR — so owners can focus on their craft and their customers. With teams in Denver, San Francisco, and New York, we support more than 500,000 small businesses nationwide and are building a workplace that reflects the people we serve. All full-time employees receive competitive base pay, benefits, and equity (RSUs) — because everyone who helps build Gusto should share in its success. Offer amounts are determined by role, level, and location. Learn more about our Total Rewards philosophy . AI is a fundamental part of how work gets done at Gusto. We expect all team members to actively engage with AI tools relevant to their role and grow their fluency as the technology evolves. AI experience requirements vary by role and will be assessed during the interview process. By the Numbers: Named #1 best software for small business of 2024 by G2 2,700+ employees in the United States, Canada, Mexico, and Turkiye and growing Over $500M in annual revenue The SMB market is large (and growing!) with huge opportunities for Gusto to make an incredible impact for SMBs There are 6.2M employers in the US, 98% have fewer than 100 employee 550,000 new businesses are created each year in the US What Product Management is like at Gusto: Our Product team is lean, which means you'll have a high degree of impact and ownership. We believe in smaller, empowered teams that move quickly with less overhead. You'll move fast by pairing sharp product judgment with fluency in AI tools — automating what slows teams down and amplifying what makes them creative and high-performing. We're boundaryless builders. Lines between roles are intentionally blurred, and our PMs do whatever it takes to deliver outcomes. You'll prototype, automate, design, and ship — using AI as your co-builder to turn problems into durable solutions that deliver customer value with urgency and care. We're here to serve small and medium businesses. Gusto has a strong mission-driven culture, and we care deeply about lifting up these business owners — building technology for an AI-first world that gives them the superpowers to run and grow their businesses with confidence. We're comfortable with change. Our environment moves fast, and PMs here thrive in ambiguity — blending curiosity, experimentation, and AI-native craft to shape how products (and work itself) are built at Gusto. About the Team: Gusto's Consumer Money team builds financial products for the millions of employees paid through Gusto every month. Gusto Wallet gives workers direct access to their pay and a set of tools to manage it: spend accounts, savings goals, paycheck splitting, and on-demand access to earned wages. Because Gusto runs payroll, we sit at the source of income itself, positioning us to be a powerful financial operating system for workers. This role owns core Wallet experiences and works at the intersection of payroll and consumer banking. You'll build products that help workers smooth cash flow between paychecks, save automatically, and avoid predatory alternatives like payday lenders and overdraft fees. Here’s what you’ll do day-to-day: Own roadmap initiatives spanning Gusto financial services, helping workers make financial progress across spending, saving, credit, and money management. Ship consumer banking experiences across the customer lifecycle - onboarding and activation, everyday usage, retention and engagement, and customer support - on all surfaces a customer wishes to engage. Take responsibility for the business outcomes of your workstream as a true owner. Be the fintech infrastructure and payments expert that reliably untangles complexity and ships durable systems. Use Gusto's unique position in the payroll ecosystem to build consumer features that can only be built at the origination of income Deeply understand our customers, particularly hourly and salaried workforces to craft product narratives and help create real financial progress. Get in the trenches with cross-functional teams spanning Product, Engineering, Design, Data, Risk, Compliance, Legal, and Ops to ship resilient, compliant, and delightful products. Evaluate and execute opportunities with external vendors (e.g., issuing banks, card processors, banking infrastructure providers) to deliver reliable, integrated experiences. Measure what matters — define KPIs around activation, funding, engagement, and retention, and use data to drive prioritization, learning, and iteration. Here’s what we're looking for: Has 7+ years of product management experience, with directly related product management work in accounting, financial software, or an adjacent domain (mandatory). Has familiarity with AI tools and comfortable using AI tools, including prototypes to accelerate the development lifecycle. Is data oriented and experienced using data to inform decisions and track outcomes Brings meaning

RoleStaff Product Manager, Consumer Money - Consumer Banking
CompanyGusto
LocationNew York, NY - Hybrid; San Francisco, CA - Hybrid
CompensationNot disclosed
Posted2026-09-30
DeadlineRolling

Typical process for this type of role

A general guide — the exact steps for this specific listing may vary; check the original posting for details.

  1. 1ApplicationSubmit your resume through the apply link.
  2. 2ScreeningRecruiter reviews your background against the role.
  3. 3AssessmentA technical test, assignment, or coding round, depending on the role.
  4. 4Interview(s)One or more rounds with the hiring team.
  5. 5OfferOffer letter with compensation and start date.

Before you apply

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Staff Product Manager, Consumer Money - Consumer Banking at Gusto: frequently asked questions

What is the salary for this role?
Gusto has not stated compensation in the listing. Check the original posting or ask during the application process.
Is the Staff Product Manager, Consumer Money - Consumer Banking position remote, hybrid or onsite?
The listing gives New York, NY - Hybrid; San Francisco, CA - Hybrid as the location and does not state a work mode.
What is the application deadline?
Gusto has not listed a fixed deadline, so apply early in case the opening is filled.
How do I apply for the Staff Product Manager, Consumer Money - Consumer Banking role?
Use the Apply button on this page. It opens the original listing on job-boards.greenhouse.io, where you submit your application with the company.

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