Greenhouse ·
full-timeVice President, Growth Marketing
Justworks · New York, New York
Who We Are At Justworks, you’ll enjoy a welcoming and casual environment, great benefits, wellness program offerings, company retreats, and the ability to interact with and learn from leaders in the startup community. We work hard and care about our most prized asset - our people. We’re helping businesses get off the ground by enabling them to focus on running their business. We solve HR issues. We’re data-driven and never stop iterating. If you’d like to work in a supportive, entrepreneurial environment, are interested in building something meaningful and having fun while doing it, we’d love to hear from you. We're united by shared goals and shared motivations at Justworks. These are best summed up in our company values, which are reflected in our product and in our team. Our Values If this sounds like you, you’ll fit right in. Who You Are Justworks is seeking a VP of Growth to accelerate customer acquisition and expansion across our portfolio while building more scalable, efficient ways to grow. Reporting to the CMO, you will lead Growth Marketing through a significant transformation. Your mandate is to strengthen the sales-led motion that powers our business today while scaling digital-first experiences that combine intuitive self-directed journeys with human assistance where it adds value. You will bring demonstrated success in both established sales-led and digital growth motions, and understand how to connect them into a coherent customer experience. You are a commercially minded marketing leader who shares accountability for financial outcomes and deeply understands the levers that drive them. You connect audience strategy, demand generation, channel investment, conversion, and customer progression to qualified pipeline, bookings, acquisition economics, and customer lifetime value. You are also a builder. You can navigate technical debt, incomplete measurement, and evolving processes while delivering meaningful results. You know when to act on the evidence available, when to test an assumption, and which foundational improvements will unlock the next stage of growth. You move comfortably between hands-on problem-solving and leading through leaders, building the team and systems that allow you to delegate effectively as the organization scales. Your ability to lead extends beyond your reporting line. You earn trust, build shared conviction, make tradeoffs explicit, and mobilize cross-functional teams around business and customer outcomes. What You Will Work On Lead the growth strategy and its commercial delivery. Translate company and Marketing priorities into an integrated growth plan across acquisition, conversion, and lifecycle marketing. Share accountability for bookings and revenue outcomes, establish clear performance expectations, and connect leading indicators to financial results. Strengthen sales-led acquisition. Grow qualified demand and pipeline through integrated campaigns, account-based marketing, paid media, organic discovery, field programs, and nurture. Partner closely with Revenue to improve audience quality, routing, handoffs, and conversion across the buying journey. Scale digital growth. Apply digital and product-led growth principles to expand reach, reduce friction, and improve acquisition efficiency. Partner with Product and the Acquisition Engine team to develop digital-first hybrid journeys across multiple offerings and routes to purchase, connecting marketing demand with experiences that help customers evaluate, choose, and buy. Develop lifecycle and expansion motions. Shape programs that help prospects progress toward purchase and customers discover and adopt additional offerings. Connect segmentation, behavioral signals, messaging, and channel activation into relevant journeys, in partnership with Product Marketing, Revenue, Product, and Customer Success. Manage investment across the growth portfolio. Allocate Growth Marketing budgets, talent, and agency resources against business priorities. Evaluate channel performance, customer quality, and acquisition economics; make deliberate tradeoffs between immediate returns and longer-term growth capacity. Partner with Brand and Communications to connect demand creation and demand capture, using measures appropriate to each. Build an effective learning and measurement discipline. Establish a practical approach to funnel diagnosis, experimentation, forecasting, and performance reviews. Drive decisions with the best available evidence while improving instrumentation, reporting, and attribution. Communicate clearly what the data shows, where uncertainty remains, and what action you recommend. Turn operational constraints into prioritized requirements. Identify the data, technology, workflow, and customer-experience improvements needed to unlock growth. Partner with GTM Effectiveness and Marketing Operations to translate Marketing requirements into sequenced capabilities while continuing to execute within today’s environment. Build a
| Role | Vice President, Growth Marketing |
|---|---|
| Company | Justworks |
| Location | New York, New York |
| Type | full-time |
| Compensation | Not disclosed |
| Posted | 2026-10-16 |
| Deadline | Rolling |
Typical process for this type of role
A general guide — the exact steps for this specific listing may vary; check the original posting for details.
- 1ApplicationSubmit your resume through the apply link.
- 2ScreeningRecruiter reviews your background against the role.
- 3AssessmentA technical test, assignment, or coding round, depending on the role.
- 4Interview(s)One or more rounds with the hiring team.
- 5OfferOffer letter with compensation and start date.
Before you apply
0/4Vice President, Growth Marketing at Justworks: frequently asked questions
- What is the salary for this role?
- Justworks has not stated compensation in the listing. Check the original posting or ask during the application process.
- Is the Vice President, Growth Marketing position remote, hybrid or onsite?
- The listing gives New York, New York as the location and does not state a work mode.
- What is the application deadline?
- Justworks has not listed a fixed deadline, so apply early in case the opening is filled.
- How do I apply for the Vice President, Growth Marketing role?
- Use the Apply button on this page. It opens the original listing on boards.greenhouse.io, where you submit your application with the company.
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