Greenhouse ·
full-timeDemand Generation Manager
Zscaler · Remote - USA
Zscaler is a company in the cloud security space that provides a Zero Trust Exchange platform to protect organizations from cyberattacks and data loss. As a Demand Generation Manager, you will be responsible for driving revenue growth by developing and executing full-funnel, multi-channel marketing campaigns. Your day-to-day work involves creating and managing lead generation programs across email, social media, and paid advertising, while ensuring that messaging is aligned with product marketing and sales development teams. You will act as a bridge between various departments, including field and partner marketing, to accelerate pipeline growth and manage cross-sell and upsell initiatives. The role requires a strong analytical mindset, as you will be expected to build performance dashboards, monitor key metrics like conversion rates and ROI, and optimize campaign tactics based on data. This position is well-suited for a collaborative, data-driven professional who can balance high-level strategy with hands-on execution. Ideal candidates will demonstrate a curiosity for AI tools and have experience positioning technology-driven solutions, alongside a proven ability to thrive in a fast-paced, cross-functional environment.
Zscaler (NASDAQ: ZS) accelerates digital transformation so customers can be more agile, efficient, resilient, and secure. The Zscaler Zero Trust Exchange™️ platform protects thousands of customers from cyberattacks and data loss by securely connecting users, devices, and applications in any location. Distributed across 160+ public exchanges globally and thousands of private exchanges at the edge, the SASE-based Zero Trust Exchange is the world’s largest in-line cloud security platform. We believe the future of work is Human + AI and are building an AI-native enterprise where human potential is amplified by machine intelligence to solve the world’s hardest security challenges. Driven by deep customer obsession, we are committed to the mission, outcome, and to each other. We bring these commitments to life through three core behaviors: ownership and collaboration, trust through outcomes and impact, and a challenge culture with ongoing feedback. Ready to make an impact at the company pioneering security transformation in the AI era? Join us at Zscaler. Role We are looking for a Demand Generation Manager to join our team. This is a Hybrid or Remote role, reporting to the Director, Marketing Campaigns in the Marketing department. A Demand Generation Manager drives revenue growth by developing and executing full-funnel, multi-channel campaigns designed to generate pipeline, accelerate deals, and expand existing accounts through cross-sell and upsell motions. They serve as a cross-functional connective tissue between Product Marketing, Sales Development, Field Marketing, and Partner Marketing teams, ensuring programs, messaging, and assets are tightly aligned to funnel stage, audience segment, and sales follow-up workflows. Underpinning all execution is a data-driven mindset: they own campaign performance reporting, partner with analytics teams to build dashboards against core KPIs, and continuously optimize tactics based on conversion rates, pipeline contribution, and ROI. What you’ll do (Role Expectations) Developing, implementing, and optimizing full funnel, multi-touch campaigns across multiple channels (e.g., email, social media, paid ads, webinars, etc.) to generate and accelerate pipeline, drive cross sell/upsell opportunities, and increase brand awareness Designing programs to nurture leads through the sales funnel, ensuring alignment with Product Marketing Managers and Sales Development teams for effective lead follow-up Partnering with content and product teams to deliver resources like whitepapers, case studies, videos, and eBooks that align to funnel stage and target audiences to support demand generation efforts Monitoring campaign success metrics (e.g., conversion rates, pipeline growth, ROI) and recommending tactics to optimize results Collaborating with analytics teams to build dashboards and reporting tools that track success against KPI Who You Are (Success Profile) You act like an owner, driven by a passion for the mission, a strong bias for action, and the ability to navigate seamlessly between high-level strategy and hands-on execution. You are a high-trust collaborator who is ambitious for team success, actively engaging in continuous feedback with candor, clarity, and respect. You possess a continuous learning mindset, actively seeking feedback to grow professionally and partner effectively across the organization. You are resilient and adaptable, navigating change and high-pressure situations with composure, focus, and a steady, positive approach. You are data-driven, leveraging analytics and evidence over assumptions to make informed decisions and optimize campaign outcomes. What We’re Looking for (Minimum Qualifications) Demonstrated curiosity and active exploration of AI tools, with a proven history of integrating new technologies to enhance daily workflows and augment problem-solving Foundational understanding of AI/ML technologies and experience leveraging, securing, or positioning AI-driven solutions to optimize outcomes within your functional domain 8+ years experience with demand generation marketing strategies, including paid acquisition, email marketing, content syndication and virtual events Knowledge of B2B tech sales cycles and buyer journeys Experience marketing to C-level and practitioners within technical functions at enterprise accounts Proficient at evaluating campaign performance metrics to inform strategy and tactics What Will Make You Stand Out (Preferred Qualifications) Demonstrate a proven ability to leverage AI technologies and workflows to drive measurable operational efficiency Creative and eager to test new tactics to uncover growth opportunities Effective at driving stakeholder alignment on complex initiatives in fast-paced environments Proven track record building pipeline at both startup and enterprise levels, with proficiency in modern MarTech tools (e.g., SFDC, Marketo, Tableau, Google Suite) #LI-Remote #LI-DS9 Zscaler’s salary ranges are benchmarked and are
| Role | Demand Generation Manager |
|---|---|
| Company | Zscaler |
| Location | Remote - USA |
| Type | full-time |
| Compensation | Not disclosed |
| Posted | 2026-10-02 |
| Deadline | Rolling |
Typical process for this type of role
A general guide — the exact steps for this specific listing may vary; check the original posting for details.
- 1ApplicationSubmit your resume through the apply link.
- 2ScreeningRecruiter reviews your background against the role.
- 3AssessmentA technical test, assignment, or coding round, depending on the role.
- 4Interview(s)One or more rounds with the hiring team.
- 5OfferOffer letter with compensation and start date.
Before you apply
0/4Demand Generation Manager at Zscaler: frequently asked questions
- What is the salary for this role?
- Zscaler has not stated compensation in the listing. Check the original posting or ask during the application process.
- Is the Demand Generation Manager position remote, hybrid or onsite?
- The listing marks this role as remote, with Remote - USA as the location.
- What is the application deadline?
- Zscaler has not listed a fixed deadline, so apply early in case the opening is filled.
- How do I apply for the Demand Generation Manager role?
- Use the Apply button on this page. It opens the original listing on job-boards.greenhouse.io, where you submit your application with the company.
More at Zscaler
Other jobs at Zscaler
- Sr. Staff Site Reliability Engineer-federal, Security Clearance · Crystal City, Virginia, USA
- Staff Software Development Engineer (backend - Python/go/rust) · Bangalore, IND
- Senior Sales Recruiter — Americas · Remote - California, USA; Santa Clara, California, USA
- Regional Director, Major UK · City of London Corporation, GBR
- Senior Recruiter · Germany - Update Location
Explore Related Placements
// similar opportunities
You might also like
Senior Demande Generation Manager
Scality
About Scality Scality builds data infrastructure software for enterprise AI, cyber resilience, and sovereign control at multi-petabyte to exabyte scale. Its AI ...
Corporate Development Manager
Coinbase
Ready to do the most impactful work of your career? At Coinbase , we are uncompromising on our mission to increase economic freedom. The bar is high, the enviro...
CRM And Lifecycle Manager II
Coinbase
Ready to do the most impactful work of your career? At Coinbase , we are uncompromising on our mission to increase economic freedom. The bar is high, the enviro...
Operations Manager
Coinbase
Ready to do the most impactful work of your career? At Coinbase , we are uncompromising on our mission to increase economic freedom. The bar is high, the enviro...
Senior Marketing Manager, Brand Strategy
Coinbase
Ready to do the most impactful work of your career? At Coinbase , we are uncompromising on our mission to increase economic freedom. The bar is high, the enviro...
0-1 year experience eligible.
Operations Manager, ADGM
Coinbase
Ready to do the most impactful work of your career? At Coinbase , we are uncompromising on our mission to increase economic freedom. The bar is high, the enviro...