Greenhouse ·
full-timeGeneral Manager & Director, Product
Justworks · New York, New York
Justworks is a platform that supports small and mid‑size businesses by handling HR and payroll functions, allowing clients to focus on core operations. The General Manager & Director, Product will act as the Directly Responsible Individual for the Payroll business line, owning the FY27 plan’s revenue, margin and customer‑lifetime‑value targets. Day‑to‑day responsibilities include setting commercial strategy, shaping pricing and packaging, driving customer acquisition through marketing and partnership channels, and ensuring the payroll operation reaches gross‑margin break‑even. The role requires leading cross‑functional initiatives across marketing, technology, operations, finance and risk, translating market signals into roadmap priorities, and maintaining operating systems that keep stakeholders aligned. The incumbent will regularly present data‑driven business stories to senior leadership and be accountable for the payroll line’s financial outcomes without direct headcount authority. Ideal candidates are senior product or general‑management leaders with strong P&L ownership, experience scaling SaaS‑type services, a data‑focused mindset, and the ability to influence across functions to deliver growth and profitability.
Who We Are At Justworks, you’ll enjoy a welcoming and casual environment, great benefits, wellness program offerings, company retreats, and the ability to interact with and learn from leaders in the startup community. We work hard and care about our most prized asset - our people. We’re helping businesses get off the ground by enabling them to focus on running their business. We solve HR issues. We’re data-driven and never stop iterating. If you’d like to work in a supportive, entrepreneurial environment, are interested in building something meaningful and having fun while doing it, we’d love to hear from you. We're united by shared goals and shared motivations at Justworks. These are best summed up in our company values, which are reflected in our product and in our team. Our Values If this sounds like you, you’ll fit right in. Who You Are The General Manager & Director, Product is the Directly Responsible Individual (DRI) for the successful execution of the Payroll FY27 plan . You own the outcome — the bookings, the LTV, the margin trajectory, and the decisions that get us there. You are a business owner first with strong General Management instincts. You treat Payroll as a P&L and a growth engine to run, not a function to coordinate. You are comfortable setting commercial strategy, informing the pricing decisions, and getting into the operational detail when the numbers are off track. You thrive in creation environments where product, pricing, and operating models are still taking shape, and you bring the structure, discipline, and financial rigor to scale the business profitably. You lead through ownership and influence rather than headcount, and you are trusted to run a business line and deliver its results. You will report to the leader with oversight of our Acquisition System and Payroll business line, in the CMO organization. Your Success Profile What You Will Work On Owning the Payroll Business and Financial Outcomes Serve as DRI for the Payroll annual plan, accountable for its revenue, expansion, and margin commitments. Orient the business around LTV, ARPC growth, and Payroll's contribution to platform-level customer and revenue growth. Own the commercial strategy to scale customer acquisition against the defined ICP, across both marketing-driven inbound and partnerships. Own the monetization, bundling, and expansion agenda, including pricing, packaging, and new paid services. Own the path to gross-margin break-even on cost-to-serve without compromising service quality. Make the trade-off and prioritization calls the plan requires, and answer for the results. Driving Cross-Functional Execution Direct execution of Payroll initiatives across Marketing, Technology, Operations, Product, Finance, Revenue and Risk & Insurance. Keep roadmap priorities informed by partner-facing GTM and ICP signals, with clear lead time for teams to plan against. Own the outcomes of the Payroll-to-PEO expansion pathway, from surfacing upgrade-ready customers to reducing migration friction. Land pricing and packaging into the financial plan, with new add-ons integrated naturally into acquisition and expansion. Identify gaps and risks in execution and drive resolution through collaboration and influence. Build and maintain cross-functional operating systems to keep partners and stakeholders aligned. Business Storytelling and Structure Represent Payroll in platform-level and leadership forums, grounding discussions in data, financial impact, and customer outcomes. Bring structure to ambiguous problems and produce the artifacts that keep the organization aligned to the plan. Reinforce a culture of ownership and accountability as the business matures. Success looks like : Our Payroll business delivers its fiscal year commitments, runs on a reproducible growth motion, and operates as an owned, accountable business line. How You Will Do Your Work Ownership and Accountability — operating as the DRI: full accountability for outcomes, not effort. Business Insight — applying knowledge of the business, unit economics, and marketplace to advance commercial goals. Strategic Mindset — anticipating trends and articulating credible visions that create sustainable value. Drives Results — achieving results even under tough conditions and with no direct functional reporting lines; owning the number and the path to it by influencing throughout our matrixed organization. Financial and Commercial Acumen — making sound pricing, monetization, and investment trade-offs. Plans and Aligns — breaking objectives into actions and aligning teams around shared commitments. Executive Communication and Influence — driving alignment across functions and leadership without direct authority. In addition, all Justworkers focus on aligning their behaviors to our core values known as COGIS. It stands for: Camaraderie - Day to day you can be seen working together toward a higher purpose. You like to have fun. You’re an active listener, treat people respectfully,
| Role | General Manager & Director, Product |
|---|---|
| Company | Justworks |
| Location | New York, New York |
| Type | full-time |
| Compensation | Not disclosed |
| Posted | 2026-10-01 |
| Deadline | Rolling |
Typical process for this type of role
A general guide — the exact steps for this specific listing may vary; check the original posting for details.
- 1ApplicationSubmit your resume through the apply link.
- 2ScreeningRecruiter reviews your background against the role.
- 3AssessmentA technical test, assignment, or coding round, depending on the role.
- 4Interview(s)One or more rounds with the hiring team.
- 5OfferOffer letter with compensation and start date.
Before you apply
0/4General Manager & Director, Product at Justworks: frequently asked questions
- What is the salary for this role?
- Justworks has not stated compensation in the listing. Check the original posting or ask during the application process.
- Is the General Manager & Director, Product position remote, hybrid or onsite?
- The listing gives New York, New York as the location and does not state a work mode.
- What is the application deadline?
- Justworks has not listed a fixed deadline, so apply early in case the opening is filled.
- How do I apply for the General Manager & Director, Product role?
- Use the Apply button on this page. It opens the original listing on boards.greenhouse.io, where you submit your application with the company.
More at Justworks
Other jobs at Justworks
- Senior Devsecops Engineer · New York, New York
- Senior Customer Success Manager, International · New York, New York
- Senior Software Engineer, Frontend · New York, New York
- Tax Associate, Client Tax Services And Solutions · New York, New York
- General Manager & Director, Commercial Strategy · New York, New York
Explore Related Placements
// similar opportunities
You might also like
General Manager & Director, Commercial Strategy
Justworks
Who We Are At Justworks, you’ll enjoy a welcoming and casual environment, great benefits, wellness program offerings, company retreats, and the ability to inter...
Senior Customer Success Manager, International
Justworks
Who We Are At Justworks, you’ll enjoy a welcoming and casual environment, great benefits, wellness program offerings, company retreats, and the ability to inter...
Demand Generation Manager ANZ
Klaviyo
At Klaviyo, we value the unique backgrounds, experiences and perspectives each Klaviyo (we call ourselves Klaviyos) brings to our workplace each and every day. ...
Partner Sales Manager, Distributors – APAC
Servicenow
No description available.
Renewals Manager
Mixpanel
About Mixpanel Mixpanel is the leading product intelligence and analytics platform, trusted by more than 29,000 companies to help understand how people use the ...
Account Manager
Swiggy
No description available.