Company Careers ·
full-timeManager Product Research & GTM, Program Adoption
Amazon · Hyderabad, Telangana, IND
The Product Acceleration Team at Amazon is seeking a Manager for Product Research and Go-To-Market strategy with a focus on program adoption. This role involves leading cross-functional initiatives to drive the adoption of products through targeted digital marketing campaigns. The daily responsibilities include conceptualizing, executing, and scaling email and push notification strategies, managing automated marketing flows, and collaborating with diverse stakeholders across various regions to ensure alignment. Candidates will be expected to utilize CRM tools such as Salesforce, Marketo, or Braze to enhance customer engagement while leveraging data analytics through Excel or Tableau to measure campaign performance and iterate on improvements. This position is well-suited for experienced marketing professionals with over five years of non-internship experience who possess strong leadership skills and a proven track record in programmatic digital marketing. The role requires a candidate who can bridge the gap between technical product research and practical market execution, ensuring that marketing programs are effectively scaled to meet organizational goals.
Work Timings - Monday to Friday;Timings- 1 Noon to 10 PM (Day Shift)We're looking for exceptional talent to join Amazon's Product Acceleration Team (PAT), a specialized unit that sits at the intersection - 5+ years of professional non-internship marketing experience - Experience managing teams - Experience building, executing and scaling cross-functional email and push marketing campaigns (including automated flows) from concept to completion - Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables) - Experience building, executing and scaling cross-functional marketing programs - Experience working with multiple stakeholders at various levels and in different locales to drive alignment - Experience using data and metrics to measure impact and determine improvements - Experience with CRM tools and systems that can be leveraged to drive customer engagement - including but not limited to Adobe, Salesforce, Unica, Marketo, Exact Target, Braze, etc. - Experience building, executing and scaling digital programmatic campaigns from concept to completion Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.
| Role | Manager Product Research & GTM, Program Adoption |
|---|---|
| Company | Amazon |
| Location | Hyderabad, Telangana, IND |
| Type | full-time |
| Compensation | Not disclosed |
| Posted | 2026-10-24 |
| Deadline | Rolling |
Typical process for this type of role
A general guide — the exact steps for this specific listing may vary; check the original posting for details.
- 1ApplicationSubmit your resume through the apply link.
- 2ScreeningRecruiter reviews your background against the role.
- 3AssessmentA technical test, assignment, or coding round, depending on the role.
- 4Interview(s)One or more rounds with the hiring team.
- 5OfferOffer letter with compensation and start date.
Before you apply
0/4About Amazon
Amazon is a company that operates across various industries, focusing on how customers shop, stream, eat, connect, and live. The organization maintains a global workforce that spans from warehouse operations to corporate headquarters. Driven by a culture of customer obsession, the company engages in projects designed to innovate and impact the future. Amazon functions as an equal opportunity employer and maintains operations through its corporate entity, Amazon.com, Inc. and its affiliates.
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