Greenhouse ·
full-timeBrand And Ad Operations Specialist
Roblox · San Mateo, CA, United States
Roblox operates a platform where millions of users create, share and explore user‑generated 3D experiences, ranging from games to social spaces and educational tools. The company provides the infrastructure and tools that let developers build and monetize their creations while aiming to connect a global audience in safe, civil environments. As a Brand & Ad Operations Specialist, you would take ownership of the full campaign lifecycle: building media plans from RFPs, trafficking ads through Roblox’s own ad system and external platforms such as Google Ads, and ensuring accurate setup and tracking. Day‑to‑day work includes monitoring live campaign pacing, troubleshooting delivery issues, analysing performance metrics like CTR, ROAS and CPM, and recommending optimizations. You would also produce regular reports, translate data into insights for internal and client stakeholders, and collaborate with product and engineering teams to refine workflows and documentation. The role suits candidates with six to eight years of ad operations or digital media planning experience, familiarity with major ad servers and tracking tools, a solid grasp of advertising KPIs and media math, and strong organizational and communication skills.
Every day, tens of millions of people come to Roblox to explore, create, play, learn, and connect with friends in 3D immersive digital experiences– all created by our global community of developers and creators. At Roblox, we’re building the tools and platform that empower our community to bring any experience that they can imagine to life. Our vision is to reimagine the way people come together, from anywhere in the world, and on any device. We’re on a mission to connect a billion people with optimism and civility, and looking for amazing talent to help us get there. A career at Roblox means you’ll be working to shape the future of human interaction, solving unique technical challenges at scale, and helping to create safer, more civil shared experiences for everyone. The Role We are seeking a detail-oriented Brand & Ad Operations Specialist with experience in digital advertising to join our team. In this role, you'll be responsible for the end-to-end execution of campaigns from media plan development to trafficking, tracking, reporting, and optimization. You'll play a vital role in ensuring campaigns are launched accurately, perform efficiently, and deliver against client goals. You Will Campaign Setup & Execution: Build media plans in response to RFPs, incorporating platform capabilities, targeting strategies, and inventory availability. Work closely with internal teams to traffic and launch campaigns across various platforms (e.g., Google Ads & Roblox Ads). Ensure accurate campaign setup and tracking, coordinating with internal teams as needed. Campaign Management & Optimization: Monitor pacing, performance, and delivery across live campaigns, proactively flagging and resolving issues. Analyze campaign data to recommend optimizations that drive improved performance (e.g., CTR, ROAS, CPM). Reporting & Insights: Develop and maintain standardized and custom performance reports using internal dashboards and data tools. Translate performance data into actionable insights for client-facing recaps and optimization recommendations. Cross-Functional & Process Support: Partner with Product, and Engineering teams to enhance campaign setup processes and troubleshoot issues. Contribute to building scalable workflows and documentation that support repeatable campaign operations. You Have 6-8 years of experience in ad operations, programmatic, campaign management, or digital media planning. Familiarity with digital ad platforms (e.g., Google Ads, Meta Ads Manager, The Trade Desk, DV360) and tracking/tagging tools (e.g., Google Tag Manager, Google Analytics). Strong understanding of digital advertising KPIs, attribution models, and media math. Experience building or managing media plans and flighting schedules. Excellent organizational skills and attention to detail, with the ability to manage multiple campaigns at once. Basic understanding of SQL and/or experience working with data platforms is a plus. Strong communication skills; able to clearly explain campaign performance and strategy to cross-functional stakeholders. For roles that are based at our headquarters in San Mateo, CA: The starting base pay for this position is as shown below. The actual base pay is dependent upon a variety of job-related factors such as professional background, training, work experience, location, business needs and market demand. Therefore, in some circumstances, the actual salary could fall outside of this expected range. This pay range is subject to change and may be modified in the future. All full-time employees are also eligible for equity compensation and for benefits as described on this page . Annual Salary Range $164,290 — $199,390 USD Roles that are based in an office are onsite Tuesday, Wednesday, and Thursday, with optional presence on Monday and Friday (unless otherwise noted). Roblox provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. Roblox also provides reasonable accommodations to candidates with qualifying disabilities or religious beliefs during the recruiting process. For US based roles only, please note the Company may not be able to employ candidates for this role who have United States work authorization related to certain U.S. visa categories, or support future H-1B sponsorship at this time.
| Role | Brand And Ad Operations Specialist |
|---|---|
| Company | Roblox |
| Location | San Mateo, CA, United States |
| Compensation | Not disclosed |
| Posted | 2026-10-01 |
| Deadline | Rolling |
Typical process for this type of role
A general guide — the exact steps for this specific listing may vary; check the original posting for details.
- 1ApplicationSubmit your resume through the apply link.
- 2ScreeningRecruiter reviews your background against the role.
- 3AssessmentA technical test, assignment, or coding round, depending on the role.
- 4Interview(s)One or more rounds with the hiring team.
- 5OfferOffer letter with compensation and start date.
Before you apply
0/4More at Roblox
Other jobs at Roblox
- Principal Fullstack/backend Software Engineer, User Connections · San Mateo, CA, United States
- Principal Data Scientist - Safety · San Mateo, CA, United States
- Senior Software Engineer - Engineering Acceleration · San Mateo, CA, United States
- Senior Product Support Specialist · Gurugram, Haryana
- Senior Software Engineer (full Stack), Global Actions · San Mateo, CA, United States
Explore Related Placements
// similar opportunities
You might also like
Payroll Operations Specialist APAC
Justworks
Who We Are At Justworks, you’ll enjoy a welcoming and casual environment, great benefits, wellness program offerings, company retreats, and the ability to inter...
Operations Process Design Specialist
Checkr
About Checkr Checkr is building the data platform to power safe and fair decisions. Over 140,000 companies and millions of people rely on Checkr for AI verifica...
Fulfillment Operations Specialist
Faire
About Faire Faire is a technology wholesale platform built on the belief that the future is local. Independent retailers around the globe collectively represent...
Global Partner Program Operations Specialist
Okta
Secure Every Identity, from AI to Human Identity is the key to unlocking the potential of AI. Okta secures AI by building the trusted, neutral infrastructure th...
Payroll Operations Specialist
Mercury
About the Role & Team The Payroll Operations Specialist supports the compliance infrastructure that keeps our customers’ payroll operations running smoothly. Yo...
International Operations Manager
Roblox
Every day, tens of millions of people come to Roblox to explore, create, play, learn, and connect with friends in 3D immersive digital experiences– all created ...