Lever ·
full-timeDemand Generation Manager - 11910
Coupa · New York, New York, United States
Coupa provides an AI-powered total spend management platform that helps businesses improve operating margins by predicting, prescribing, and automating spend decisions. The Demand Generation Manager will join Coupa’s Integrated Marketing team and report to the Sr Manager, Demand Generation. In this role, the manager will design and execute multi‑channel campaigns aimed at generating qualified leads and supporting the company’s pipeline and revenue targets. Day‑to‑day activities include planning email, paid media, and event programs, managing marketing automation workflows, measuring campaign performance, optimizing lead nurturing processes, and collaborating closely with sales and product teams to align messaging and hand‑off leads. The position requires a marketer with experience in B2B demand generation, campaign management, and analytics, who is comfortable working with CRM and marketing automation tools and can translate data into actionable insights to drive pipeline growth. Ideal candidates are analytical, results‑focused, and skilled at coordinating cross‑functional initiatives to meet revenue goals.
Coupa makes margins multiply through its community-generated AI and industry-leading total spend management platform for businesses large and small. Coupa AI is informed by trillions of dollars of direct and indirect spend data across a global network of 10M+ buyers and suppliers. We empower you with the ability to predict, prescribe, and automate smarter, more profitable business decisions to improve operating margins. Why join Coupa? Pioneering Technology: At Coupa, we're at the forefront of innovation, leveraging the latest technology to empower our customers with greater efficiency and visibility in their spend. Collaborative Culture: We value collaboration and teamwork, and our culture is driven by transparency, openness, and a shared commitment to excellence. Global Impact: Join a company where your work has a global, measurable impact on our clients, the business, and each other. Learn more on Life at Coupa blog and hear from our employees about their experiences working at Coupa. The Impact of a Demand Generation Manager at Coupa: Coupa is seeking a Demand Generation Manager to join the Integrated Marketing team. This role will report to theSr Manager, Demand Generation on the Integrated Marketing Team and play a crucial part in supporting Coupa’s pipeline and revenue goals.
| Role | Demand Generation Manager - 11910 |
|---|---|
| Company | Coupa |
| Location | New York, New York, United States |
| Type | full-time |
| Compensation | Not disclosed |
| Posted | 2026-09-30 |
| Deadline | Rolling |
Typical process for this type of role
A general guide — the exact steps for this specific listing may vary; check the original posting for details.
- 1ApplicationSubmit your resume through the apply link.
- 2ScreeningRecruiter reviews your background against the role.
- 3AssessmentA technical test, assignment, or coding round, depending on the role.
- 4Interview(s)One or more rounds with the hiring team.
- 5OfferOffer letter with compensation and start date.
Before you apply
0/4Demand Generation Manager - 11910 at Coupa: frequently asked questions
- What is the salary for this role?
- Coupa has not stated compensation in the listing. Check the original posting or ask during the application process.
- Is the Demand Generation Manager - 11910 position remote, hybrid or onsite?
- The listing gives New York, New York, United States as the location and does not state a work mode.
- What is the application deadline?
- Coupa has not listed a fixed deadline, so apply early in case the opening is filled.
- How do I apply for the Demand Generation Manager - 11910 role?
- Use the Apply button on this page. It opens the original listing on jobs.lever.co, where you submit your application with the company.
More at Coupa
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- Revenue Strategy & Readiness Director - 11913 · Chicago, Illinois, United States
- Revenue Strategy & Economics Director · Austin, Texas, United States
- Customer Success Field Operations Director · New York, New York, United States
- Field Operations Director · St. Louis, Missouri, United States
- Revenue Systems Director, Revenue Operations - 11912 · Washington D.C., United States
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