Greenhouse ·
full-timeSignal & Growth Insights Manager
Okta · Bellevue, Washington; Chicago, Illinois; Toronto, Ontario, Canada
Okta is a company in the identity and access management space, focusing on building infrastructure to secure human and AI identities. As a Signal & Growth Insights Manager, you will work within the Global Demand Center to drive a signal-led demand engine. Your day-to-day responsibilities involve analyzing account, behavioral, and intent data to identify patterns that inform growth strategies. You will utilize platforms such as Salesforce, Marketo, 6sense, and Clay to build dashboards, track campaign performance, and provide actionable recommendations for audience targeting and activation. This role requires you to bridge the gap between complex data analysis and practical business execution, ensuring that growth motions are optimized based on evidence. You will partner with strategy, field, and activation teams to refine segmentation models and measure the success of various growth initiatives. This position is well-suited for a candidate with over five years of experience in B2B demand generation, revenue analytics, or marketing operations who possesses strong business judgment and the ability to translate technical data insights into clear, strategic growth plays.
Secure Every Identity, from AI to Human Identity is the key to unlocking the potential of AI. Okta secures AI by building the trusted, neutral infrastructure that enables organizations to safely embrace this new era. This work requires a relentless drive to solve complex challenges with real-world stakes. We are looking for builders and owners who operate with speed and urgency and execute with excellence. This is an opportunity to do career-defining work. We're all in on this mission. If you are too, let's talk. The Opportunity The Global Demand Center is building a signal-led demand engine — one that uses account, audience, behavioral, intent, and market signals to identify where we should focus and how we should activate. The GrowthX team, within the Global Demand Center, is taking the lead on this initiative and looking for a new Signal & Growth Insights Manager. The Signal & Growth Insights Manager will help interpret signal, audience, account, campaign, and growth-motion data to surface insights, measure performance, and recommend opportunities for action. This role will support GrowthX strategy by helping the team understand what signals are emerging, which audiences are responding, which motions are working, and where we should refine targeting, activation, or follow-up. The ideal candidate combines analytical capability, B2B demand understanding, curiosity about modern GTM platforms, and strong business judgment. They can build reports, interpret patterns, surface insights, and make practical recommendations that help GrowthX and its partners improve performance. What You’ll Do Interpret signal and audience performance Analyze outputs from GrowthX tools and data sources to identify patterns across accounts, audiences, segments, regions, products, and growth motions. Use platform data and reporting from tools such as Common Room, Clay, 6sense, Salesforce, Marketo, and related GTM systems to understand account and audience behavior. Surface insights about where signals are strengthening, where engagement is increasing, where coverage gaps exist, and where audiences may warrant additional activation. Support TAL and audience insights Provide analytical support and reporting for TAL (Total Account List) segmentation, scoring, and prioritization models. Help quantify audience size, coverage, segment performance, account engagement, readiness indicators, and activation outcomes. Partner with Growth Lab strategy leads to identify what is working, what needs refinement, and where additional analysis is needed. Recommend growth plays and motions Based on observed signal and audience patterns, recommend potential growth plays, campaign inputs, journey triggers, field motions, or xDR follow-up opportunities. Help identify where specific audiences or accounts should be activated based on signal strength, engagement behavior, segment fit, or performance trends. Partner with campaign, journey, field, and activation teams to help translate insights into practical recommendations. Build and maintain reporting Create and maintain reports, dashboards, and recurring views that help GrowthX and its partners understand signal performance, audience coverage, motion performance, and activation outcomes. Use both native platform reporting and business intelligence tools where appropriate. Help stakeholders understand what the data shows, what it means, where confidence is high or low, and what actions should be considered. Measure GrowthX programs and motions Support measurement of GrowthX programs, pilots, and signal-led motions. Define success measures, track performance, summarize learnings, and recommend optimizations. Help the team understand which motions should be repeated, refined, scaled, or discontinued based on performance evidence. What You’ll Bring Required Qualifications 5+ years of experience in B2B demand generation, growth marketing, marketing analytics, revenue analytics, marketing operations, growth operations, sales operations, or a related field. Experience analyzing account, audience, campaign, funnel, or GTM performance data and translating findings into practical recommendations. Strong understanding of B2B demand generation, account segmentation, audience targeting, campaign activation, and funnel progression. Experience building reports, dashboards, or recurring performance views using GTM, analytics, or BI tools. Working familiarity with platforms such as Salesforce, Marketo, 6sense, Common Room, Clay, Tableau, Looker, or comparable systems. Ability to interpret platform outputs, native reporting, and structured data to identify trends, gaps, and opportunities. Strong communication skills, including the ability to explain insights clearly to non-technical stakeholders. Ability to work cross-functionally with growth, campaign, field, journey, marketing automation, analytics, and sales/xDR teams. Strong attention to detail, analytical rigor, and comfort working with incomplete or imperfect data. P
| Role | Signal & Growth Insights Manager |
|---|---|
| Company | Okta |
| Location | Bellevue, Washington; Chicago, Illinois; Toronto, Ontario, Canada |
| Compensation | Not disclosed |
| Posted | 2026-09-24 |
| Deadline | Rolling |
Typical process for this type of role
A general guide — the exact steps for this specific listing may vary; check the original posting for details.
- 1ApplicationSubmit your resume through the apply link.
- 2ScreeningRecruiter reviews your background against the role.
- 3AssessmentA technical test, assignment, or coding round, depending on the role.
- 4Interview(s)One or more rounds with the hiring team.
- 5OfferOffer letter with compensation and start date.
Before you apply
0/4About Okta
Okta, Inc. is an Identity-as-a-Service (IDaaS) company founded in 2009 and based in San Francisco. The company provides identity and access management solutions for workforces, customers, and AI agents. Its offerings include the Okta Platform for governance and the Auth0 Platform for authentication. Okta’s services are designed to secure human and machine identities, helping organizations manage access across their digital ecosystems. The company serves a diverse client base, including major government agencies and two-thirds of the Fortune 100, supporting thousands of organizations globally in securing their business operations and digital infrastructure.
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